Bryan Lee, CEO and Founder, Krishi Star
In our sixth episode we hear from Bryan Lee, CEO and Founder of Krishi Star. Krishi Star is working to end poverty for the 200 million smallholder farmers in India. They are working to do this by transforming agricultural value chains. Their model is two-fold (1) value chain development interventions with a focus on postharvest supply chain efficiency and premium market linkages and (2) scaling these market linkages by marketing and selling products through their food brand – Krishi Star.
In this episode we learn about Bryan’s background that led him to starting Krishi Star, his entrepreneurial journey including how Krishi Star’s business has changed over time, as well as challenges and advice for starting a business abroad.